All excellent business continuity plans inherently rely on great communication. In fact, the most effective business continuity plans detail how to communicate in an emergency, outlining how to get the right information to the right person at the right time. This ensures that the problem can be resolved as quickly and efficiently as possible and helps facilitate continued communication with customers, suppliers, and staff — even if your office is a pile of rubble or has been locked up and the key is missing.
The communication benefits of a business continuity plan extend well beyond the plan itself. Your normal day-to-day business can surely benefit from better communication, whether that's having a wider range of tools at your disposal or becoming more disciplined at sending the right information to the right people. When you invest in a business continuity plan, you aren’t just investing in the plan itself. You’re investing in excellent communication infrastructure for your business.